- Developing and executing highly personalized marketing campaigns that highlight the value of xiQ’s AI sales and marketing platform
- Inbound marketing to replenish sales pipeline with new leads,
- Researching prospects and leads
- Executing outbound marketing by tracking and driving existing prospects through the buying cycle.
- Developing and executing multi-touch drip campaigns and marketing automation workflows for drip campaigns
- Developing go to market strategies based on ideal customer profiles
- Creating content that uniquely positions xiQ in the B2B strategic sales and ABM / marketing segments
- Building xiQ’s brand presence and identify unique brand value propositions
- Strategizing and writing Account-Based Marketing content
- Streamlining the xiQ buyers’ journey in discovery and buying stages
- Generating product literature for branded content and marketing materials
- 3+ years of relevant experience in a fast-paced, collaborative environment
- Bachelor’s Degree or Graduate Degree in Marketing or related from a leading university – USA or EU universities, LUMS, LSE etc.
- Have strong understand of marketing technologies i.e. Salesforce, Marketo, Active Campaign or equivalent
- Have strong communications and interpersonal skills
- Strong analytical and logical skills
- Strong organizational and management skills
- Obsessive about details
- Comfortable working in fast paced and goal oriented roles
- Candidate has worked night hours so they know what to expect.
The timings will be in the evening from 4pm – 12am
Compensationwill be commensurate to experience and highly competitive within the market. Base salary plus 15% of salary based on individual performance and 10% based on company profitability